Mobile Full Song Downloads Cross 5 Million in Japan

While the ringtone explosion has produced billions in revenues, mobile full song downloads may not be far behind. Most recently, Japanese mobile operator KDDI reported a total of 5 million full song downloads, with purchases snowballing since the service was introduced in November, 2004. The downloads, offered through the EZ "Chaku-Uta Full" brand, retail for a healthy 300 Yen ($2.76) each. Tracks are encoded in the MPEG-4 aacPlus format, with Coding Technologies powering the audio compression technology. The KDDI announcement comes alongside some big news from Vodafone, which recently sold its one-millionth download. >>DigitalMusicNews